Marketing Executive
Location: London, UK
Type of contract
Office based (in Fulham)
JOB TYPE
Permanent
DEPARTMENT
Marketing
SALARY
DOE + Bonus + Benefits
ABOUT THE ROLE
TJB Super Yachts is seeking to recruit a Marketing Executive to support the Director of Marketing and work with entire marketing function to deliver integrated, impactful & aligned marketing campaigns. Salesforce, Marketing Cloud and WordPress CMS experience are essentials skills for this position. This role requires a hands-on, proactive and energetic individual. TJB are looking for someone customer-centric, always going above and beyond. A large part of the role will be project-managing the launch of a new website, assisting with emailing campaigns and CRM data, creating SEO copywriting, editing and formatting collaterals, being tech-savvy, data-driven and providing overall administrative support to the marketing department. We are a close-knit, welcoming team and the successful candidate would benefit from training, mentorship and working within an exciting industry.
REPORTING TO
A global role, reporting into our Marketing Director and working closely with our marketing and local business teams.
Role Responsibilities
- Support the Marketing Director in implementing marketing plans and strategies
- Managing all elements in relation to the current TJB website.
- Project manage the build, development, launch and ongoing enhancements to user experience of a new TJB website. Encompassing both content and functionality with a goal of increasing lead generation
- Monitor website performance using SEO tools and Google Analytics to track key metrics and identify area for improvement
- Working with the Marketing Director and wider marketing team to create, develop and implement an effective end-to-end email marketing strategy for TJB SY.
- Identify tactics and strategies to drive growth and engagement from our customer email database, including but not limited to implementing best practices such as segmentation, A/B testing, and email marketing automation
- Collaborate with the operational team to handle digital connections between the CRM, e-CRM systems, and the company website
- Support with the development of a strategy for organic search
- Organise, manage and attend events, such as yacht shows, with team leader Provide SEO copywriting, proofing, and editing for blogs, web page
- Produce marketing materials in line with brand guidelines (content and design)Stay up-to-date with new marketing techniques and channels
- Build relationships with internal and external stakeholders
- Conduct market research to inform future value propositions
Experience and Requirements
- 3+ years of working in a digital marketing role, from a fast-paced, dynamic, innovative environment
- Bachelor’s degree in business, management, marketing, or a similar discipline preferred but not essential
- English fluency is essential with an additional language as advantageous (French, Russian, German, Italian preferred)
- Strong experience in Salesforce, Marketing Cloud and Adobe (or similar)
- Strong copywriting ability/content management/content marketing experience & oral communication skills.
- Extremely strong analytical skills
- Experience with CMS (WordPress preferable)
- Online Analytics tools • Experience in event management
- Must be fully proficient in MS Office products (Word/PowerPoint/Excel and Email application)
- Demonstrated ability to organize, prioritize, and manage multiple tasks/assignments/projects
- Ability to work effectively under pressure
- Have excellent attention to detail
- Can context switch with ease and don’t shy away from the day-to-day “on the ground” work, or the more strategic work
- Team player
Additional Information
Along with a competitive salary commensurate with experience, we offer a vibrant office environment in Fulham, 25 days annual leave and a comprehensive benefits package. Furthermore all employees will benefit from opportunities for professional development and career advancement within a dynamic and collaborative work environment.
How to Apply
Send your CV and cover letter to careers@tjbsuperyachts.com with the subject line “Marketing Executive Application”. Note: Due to high volumes of applications, only successful applicants will be contacted.